Wikipedia:Muffin Wax

Muffin Wax is an organic surf wax made from hemp oil, tree resin, bees wax and one other secret ingredient. It is packaged in muffin cases and subsequently was named 'Muffin Wax'. As a result of the packaging, ridges are formed and are claimed to help in application.

History
The product was created by 'Timeless,' a Young Enterprise company formed from a group of 15- and 16-year-olds attending Newquay Tretherras School in Newquay, Cornwall. Throughout the young enterprise year they won a number of awards leading up to the UK finals at the Savoy Hotel in London which they won and went to represent the UK in Interlaken Switzerland. The company has since changed their name simply to 'Muffin Wax' and became a trading company no longer part of Young Enterprise.